Apple’s New iPad Ad Is a Neat Metaphor for the End of the World
Apple’s New iPad Ad Is a Neat Metaphor for the End of the World
May 8, 2024
vanityfair.com
iPad
iPad
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Apple ad 2024 iPad Pro - Crush!
Apple ad 2024 iPad Pro - Crush!
473 viewsMay 8, 2024
dailycommercials.com
Apple puts human creators front and center in its first iPad ad since the disastrous “Crush” spot earlier this month, which drew a rare apology from the tech giant. Read more: https://adage.com/creativity/work/apples-first-ipad-ad-crush-shows-work-human-animators/2562671 | Ad Age
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Apple puts human creators front and center in its first iPad ad sinc…
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FacebookAd Age
A crushing backlash to Apple’s new iPad ad
A crushing backlash to Apple’s new iPad ad
May 9, 2024
arstechnica.com
Apple’s new ad, “Crush!,” has literally crushed creativity to highlight the iPad Pro’s sleekness. Apple’s latest iPad commercial is sparking controversy, featuring a giant hydraulic press crushing various creative tools, like musical instruments, paints, and cameras, to showcase the new iPad Pro’s slim design. Set to the tune of Sonny & Cher’s “All I Ever Need Is You,” the ad has faced backlash on social media. Critics label it “tone-deaf,” accusing it of disregarding the creative process. “The
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0:52
I fixed the Apple iPad Pro Crush! Ad.
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