The shade is bold, bright, and surprisingly livable. For the third year in a row, Sherwin-Williams has announced “The Loneliest Color” for 2026, the shade it identifies as its least-tinted color.

Forbes contributors publish independent expert analyses and insights. Terri Williams is a journalist covering housing trends. The color experts at Sherwin-Williams and HGTV Home by Sherwin-Williams ...

Sherwin-Williams, collaborating for the first time with HGTV Home by Sherwin-Williams on a color release, has named Universal Khaki (SW 6150) as its 2026 Color of the Year. The mid-tone tan has a ...

LeBron James has taken the “loneliest color” and made it an admirable hue. Offbeat Green SW 7606, the least-used paint color of Sherwin-Williams’ collection, has been named The Loneliest Color of 2026 ...

A fresh coat of paint is one of the simplest ways to transform a room, and as homeowners seek spaces that offer comfort, calm and personal expression, three leading paint brands have revealed their ...