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Google exec says AI search optimization is 'the same' as SEO

Google’s Nick Fox, the SVP of Knowledge and Information at Google, said in a recent podcast that doing optimization for AI search is “the same” as doing optimization and SEO for traditional search. He ...
Inc

Google Exec Confirms What We Suspected About How Businesses Get Into AI Search Results

A change in acronym does not mean a change in strategy. A Google executive has confirmed what founders have figured out on their own through first-hand experience. GEO is just SEO by another name.
Gizmodo

Google Exec Claims Company Needs to Double Its AI Serving Capacity ‘Every Six Months’: Report

Tech companies are racing to build out their infrastructure as their increasingly resource-intensive AI products gobble up capacity, clean out chipmakers’ supply, and require more power. Google, once ...
Business Insider

Microsoft hired a Google exec to replace security boss Charlie Bell, who is moving to a new IC role, internal memo shows

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U.S. News & World Report

Google Executive Sees AI Search as Expansion for Web

Dec 4 (Reuters) - A Google search executive on Thursday pushed back against fears that its AI-powered search will harm web publishers and its advertising business, calling the technology an ...