During the account selection phase, using the correct data points is one of the key elements to help the organisation make the best possible decision. The most frequently used and obvious data type is ...

Evergage, a real-time personalization platform company, is now incorporating more rich firmographic data into its Evergage B2B Detect product to help companies drive and improve their personalization ...

Combine intent, engagement, firmographic, and buying committee signals to identify readiness and trigger more effective ...

Casted Insights puts actionable data into the hands of B2B marketers - offering a holistic picture of a brand's audience and providing the insights to best connect with them. The solution offers ...

SOMERVILLE, Mass. and LAS VEGAS, May 16, 2017 /PRNewswire/ -- Evergage, the real-time personalization platform company, today announced the incorporation of more rich firmographic data to help B2B ...

Henry Hoenig has three decades of journalism experience as a news and economics editor in the U.S. and Asia, handling coverage of global commodity markets and Asian equity markets. He previously ...

Learn five practical ways to enrich lead data using contact, company, technographic, intent, and CRM data so sales and marketing teams can improve scoring, routing, and follow-up. Lead data gets ...

Dun & Bradstreet said the acquisition of Orb Intelligence will help the company provide more B2B data to its clients. Global provider of business data and analytics solutions, Dun & Bradstreet, has ...

Dun & Bradstreet, provider of business data and analytics, has acquired Orb Intelligence, digital business identity and firmographic data provider. The terms of the deal were undisclosed. The deal ...