Chevy's bow tie emblem found front and center on each grille is probably one of the most iconic American symbols out there, along with Coca Cola, Nike, and McDonald's. Chevrolet's bow tie has become a ...

Globally recognized today, the Chevrolet bowtie logo was introduced by company co-founder William C. Durant in late 1913. But how it came to be synonymous with the brand is open to wide interpretation ...

You're probably familiar with Chevrolet's bowtie emblem regardless of whether you're a fan of the brand. Why Chevrolet adopted it over 100 years ago isn't exactly clear, although many accept the ...

Unless you're a real grease monkey or a die-hard fan of Chevrolet cars, you may not know that the now-famous logo for the American car brand is actually referred to as a "bowtie." Others call it a ...

Chevrolets for 100 years -- all 215 million of them -- have come dressed in a bowtie. The bowtie is what General Motors calls its Chevy logo, just like Ford's corporate emblem is known as the Oval.

What is gold, in the shape of a bowtie, and is adorned in silver trim? If you guessed theChevroletautomobile manufacturer's logo you are correct. If you didn't, we're shocked. Celebrating its 100th ...

You may have heard the legend of how Chevrolet's co-founder Billy Durant came up with its famous bowtie logo when he saw the design on wallpaper in a Paris hotel. The problem is the legend isn't true.

This year marks the 100th anniversary of the signature Chevy Bow Tie, which first appeared on the front of the 1914 Chevrolet H-2 Royal Mail and H-4 Baby Grand. Co-founder William C. Durant is ...